Cass Pyles is a Showit website designer based in Frederick, MD, helping small businesses create strategic websites that attract more clients, wherever they do business.

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Design

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Choosing fonts for your website isn’t easy. There are thousands of free and paid options, and it’s hard to know which ones look good together and fit your business. Your fonts set the tone for your brand. They can make your site feel modern, warm, elegant, or playful. And you don’t need to pay for […]

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Ever notice how some websites just feel right? A big part of that is the fonts they use. Website fonts do way more than just show words—they actually shape how people see your business.  The right font can build trust, show off your unique personality, and make your website feel welcoming and professional. The wrong […]

choosing website fonts

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Color has the power to bring depth, emotion, and personality to your brand. The right combination can make your business feel bold and energetic, soft and sophisticated, or calm and trustworthy. But how do you actually build a color palette that reflects your brand identity? Let’s break it down. 1. Start with Your Brand’s Voice […]

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5 Done-for-You Mini Brand Kits for Your Business

free design resource

Take the guesswork out of choosing colors and fonts with five coordinated palettes, font pairings and live website examples.

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